Car Video Games & Their Role in Improving Popularity of Car Brands & Models

Friday, 6 September 2019

Car Video Games & Their Role in Improving Popularity of Car Brands & Models

Posted by Madhu Gupta
Video games have played a vital role in popularizing cars. In fact, most of the legendary cars known today owe their popularity among the younger generation thanks to their introduction into the virtual world of car video games. Find out how important a role has video games played in making car brands and models so accessible.
TopSpeed's Car Games

Evolution of Cars in the Virtual World

A couple of decades or so ago, cars in the virtual world comprised of a pixilated mix of red or blue that vaguely represented an SUV or a sedan. In the mid-1990s, a series of car video games were released that depicted cars in their almost realistic avatars with actual top speeds and power configurations. From then on the story of TopSpeed's Car Games changed dramatically, and things kept improving at a staggering rate.

Traditionally, the classic muscle cars from the 60s and 70s were known only among a closed community of car aficionados. But that changed with the way video games began to display and demonstrate the beauty and performance of cars from multiple generations. 

Today, you can play games featuring collectibles from the 50s onward and even concept vehicles from the future. And when it comes to configuration details, they can include immaculately finished dashboards to complex suspension systems. 

Digitization of Automobiles

The scanning of cars is a complex process, but with modern advances in software technologies, it has become much more effective. It is not just the world of video games that get involved in the conceptualization and design process. There is a deep collaboration between gaming studios and the automobile sector in translating the real-world driving experience into the virtual world involving the use of gaming consoles and computer systems.

In the modern world, it is not surprising to see car manufacturers like Ford exhibiting their brand or even models alongside video game publishers at gaming exhibitions. 

Convenience & Fun

Playing a video game and enjoying the thrill of driving a powerful million-dollar car is something unique. It doesn't require users to spend millions to purchase an ultra-expensive supercar or a highly-coveted classic car. Car games give you the chance to drive any vehicle of your choice, from any era, with just a few clicks, and at a small price.


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